AN APPROACH THAT LETS YOU DECIDE WHA'T’S BEST FOR YOU

After spending years building a traditional agency, we found a better way to deliver branding solutions that solve business challenges for founders, solopreneurs, and in-house teams like you. We ditched the traditional agency BS of more billable hours, hidden markups, and those long-term contracts that keep you free from deciding what's best for you.

  • We agree to the work, the fees, and length of the project. That’s the contract. There aren’t pages of legal jargon. Think of it like a digital handshake, a good ole’ fashion give your word type of agreement. From there, it’s on us to keep the relationship strong. If you’r’re not happy at any point, we make it easy to part ways.

  • More billable hours do not always mean you have a better end product. Usually, there's just more room for overthinking and inefficiency – all at your expense. And weeks or months of traditional focus groups don't always equate to better insights. Instead, we get rid of the fluff, and we've designed solutions to move your business forward with a complete brand foundation in as fast as one day.

  • Traditional agency models keep everything in-house. That translates to you paying for a lot of overhead. The alternative is to find freelancers for your project, but that costs you a lot of time. Under our advisory and creative direction, you have access to full-service creative solutions aligned to serve your business needs uniquely. You never pay for an employee that's not working on your project, the work from our partners isn't marked up.

The business partner I wanted

Behind every business & nonprofit, there's a founder like you, someone who set out to serve others and build a meaningful life along the way too. That's me too. So instead of a traditional agency approach, I created a process I wish I would've had access to when I started my business.

- Justin Keller, Founder

Here’s how our partnerships work

Clarify and create the foundation for your transformation and impact

Before you invest in new initiatives: rebrands, websites, and marketing, you have to start with clarifying and designing your brand foundation: understanding your target audience, clarifying your brand message, defining market positioning strategies, and establishing a unique and compelling creative direction. Your brand foundation is critical, and it guides all implementation decisions to ensure you invest your resources effectively.

Implement the impact opportunities

We partner with you leading and managing every implementation aspect for you. Our partnerships can be one-off projects, extend to long-term brand management relationships, or come on your team as a Fractional Brand Strategist or serve as your full creative team. To ensure we are able to offer you tailor-fit services, we use a network of specialists (without any markup to you) to execute every project with precision. The benefit to you is access to full-service creative specialists without any hidden and hefty agency fees, and no more headaches trying to find and manage people and projects.

Free 30-minute consultation

Let’s talk about solving your business challenges

About Founder, Justin Keller

Justin Keller is first and foremost a dad. Justin founded Circlefifty, and he is the author of two business books: Human Always and Rebel Brands. Justin has also written one kid’s book, The Red Giraffe That Wanted To Dance. Justin’s uses his books, podcasts, business, and the life he lives to help brands and individuals fight for brilliance in everything they do. Justin’s methods have helped businesses and nonprofits alike, increase engagement, launch new momentum, and experience massive growth.

Our brand promises

The foundation for our partnerships with you

  • Invest before ask

    At the heart of our anti-agency approach, is the responsibility we have to serve you well before you ever invest any money.

  • No-fluff

    From our proposals, process, and conversations; we’ve cut out the fluff. This is the secret to how we are able to move your business forward fast, and with precision.

  • Unorthodox

    Your business needs a partner that doesn’t worry about how things have been done, pushes you past comfort, and views challenges differently.